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ELCHIM CONFIRMS ITS TRUST IN EVOLUTION PEOPLE FOR THE MANAGEMENT OF DIGITAL ACTIVITIES

29 APR 2026
Elchim confirms its trust in Evolution People for the management of digital activities

Elchim, a Milan-based company and an international benchmark in the production of professional hairstyling tools, renews its collaboration with Evolution People for the management of its digital activities.

This agreement marks a further step in the brand’s digital evolution, with the goal of strengthening its online presence and consolidating the dialogue with customers and industry professionals, both internationally and in Italy.

The partnership is built on an integrated approach, with a strong focus on digital advertising activities. Evolution People supports Elchim in defining media strategies, managing and continuously optimizing campaigns, and developing new channels and markets, always with a data-driven, performance-oriented approach.

The collaboration also continues in the SEO/GEO area, with activities aimed at optimizing both content and website structure to improve organic visibility at both national and international levels.

At the same time, Evolution People supports Elchim in managing and evolving its Shopify ecommerce platform through ongoing development, maintenance, and creative content updates, with the goal of improving performance based on the specific needs of different markets.

“We are excited to continue our collaboration with Elchim, an Italian brand that has represented excellence in the hairstyling industry for decades. Our goal is to further strengthen the brand’s digital presence through targeted strategies, maximizing visibility and performance to support its growth in international markets as well as in Italy,” said Roberto Cirtoli.

Through this collaboration, Elchim reaffirms its commitment to innovation and digital transformation, with the aim of delivering an increasingly effective, integrated, and consistent experience aligned with the excellence of Made in Italy.

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